As part of their ‘Smarter Cities’ campaign, IBM has produced some clever and useful billboards. IBM is committed to creating solutions that help cities all over the world get smarter, in order to make life in those cities better. Continue reading
I’ve recently followed The State of B2B Marketing Data seminar offered by Marketing Profs, presenting 2013 NetProspex Marketing Data Benchmark Report . The speaker was Maribeth Ross, VP of Marketing at
NetProspex. The seminar provided many interesting data and facts, useful tips for improving data quality and great reasons for why anyone should consider keeping a clean database as a regular and proactive initiative.